I was worried the strawberry scent would be too artificial, but it's actually light and pleasant, not syrupy at all. It stays slippery for ages and rinses off easily with warm water, which is a big plus for me.
The water-based formula is the best part, glides on smoothly and doesn't get sticky even after a while. The strawberry flavor actually tastes like real fruit instead of candy, which was a nice surprise.
The strawberry scent is subtle, not overpowering, and it doesn't leave that sticky feeling afterward like some other lubes I've tried. Cleanup is easy with just warm water, which I appreciate.